About

It all started with a boat party and some lipstick.

Joanna, the founder of Sd Merch Co, admired Whitney’s bold lip color, and Whitney happily shared her beauty secrets. Instantly, a friendship was formed.

At the time, Joanna was growing the business on her own, while Whitney was busy planning corporate events in Gaslamp.

A year later, things came full circle. 

Joanna needed help running the business, and Whitney was ready for a new challenge. 

Today, Joanna is based in Portland, Maine, while Whitney runs our San Diego office. 

Together, they’ve turned a chance meeting into a dynamic team, creating custom merchandise that connects and inspires. 

We can't wait to work with you! 

-Joanna & Whitney
SD Merch Co.